Arterial

At Arterial, I worked on the design of two new typefaces for the Coca-Cola Kuat soft drink, a popular Brazilian beverage based on the Amazonian guaraná fruit.

On a team of three designers, was responsible for the final drawings and all technical aspects of the font files to be used by advertising agencies. That included variants, a complete Latin character set, and file formats.

The visual identity of the product, including branding, packaging and marketing material, was redesigned based on the new typeface.